One of our featured Crowdfunding Creators of the Week, FINEDAY, will be the first US Livefunding™ campaign, launching on Kickstarter and in WTP’s brand new store at Westfield Valley Fair Mall in Silicon Valley, CA on March 5 and spotlighted during FCBC’s Go Global crowdfunding expo event on February 29. FINEDAY is known for their unique twist in combining modern design with a retro flair to their products including their projectors and bluetooth keyboards. Their newest projector, the 2000 ANSI has gone through a major upgrade with the latest software while maintaining the retro feel their customers have come to love. Make sure to check out how to further support their upcoming Kickstarter campaign, starting on March 17.
For most backers, donating to a Kickstarter campaign without being able to try out the product in person can be daunting. This can lead to campaigns flopping or inability to keep their momentum. In order to overcome this common barrier, WTP created Livefunding™ which gives creators the chance to showcase their product in stores and online all while gaining the trust from their potential backers. At the WTP brick and mortar stores, WTP provides an on-site support team that advocates to the backers on behalf of the creators to promote the active Livefunding™ campaigns and answer any questions. According to Jay Kang, CEO of We The People, “We The People is the first global product accelerator and incubator to provide 360 degree online and offline support for crowdfunding creators to launch and expand globally. WTP stores put crowdfunding projects directly in the backers’ hands.
FINEDAY’s CEO, Saint Lee says, “Nothing beats a real-life discovery and interaction, especially through Livefunding™. This will not only create more trust in our brand but also bolster our own crowdfunding efforts. There’s a big ripple effect. Potential backers will get to see, touch, and understand our latest invention.”
Saint & FINEDAY’s Story
Saint Lee started his own business when he was 28 and has been perfecting his craft in inventing computer accessories and small electronic devices with new, innovative ideas and design. By breaking the mold, Saint and his team quickly noticed how their unique outlook on combining retro and modern design elements can elevate users’ experience. The FINEDAY team has had multiple successful crowdfunding campaigns, creating the opportunity to launch their brand globally.